This is the bachelor’s program in Business and Economics

Are you interested in global business trends and economic challenges? The bachelor’s program in Business & Economics (BBE) offers a comprehensive and international education in business and economics with a strong analytical focus. Study with peers from around the world and prepare yourself for an international career. 

The program

After gaining solid foundations in business and economics, including social and legal perspectives, you will apply them to practice in various projects. A broad variety of specializations and free electives will open up a wealth of exciting opportunities. Create your own profile by customizing your program to reflect your own interests. 

From day one, you will be working closely together with your peers in an interactive setting. Group projects, discussions, and presentations will strengthen your interpersonal and communication skills. 

A lot of BBE students also go abroad for a semester to broaden their horizons. Selected students also have the opportunity to add a year in Australia to their bachelor’s program and earn a double degree from the Queensland University of Technology. 

5 reasons to study the bachelor’s program in Business and Economics

• International program: The BBE program attracts students from all around the world. Hone your communication, teamwork, and other interpersonal skills in an international environment. 

• Global perspective: The BB program highlights a global view in major challenges, such as ageing, poverty, migration and climate change, and integrates related fields such as business law and history. 

• Strong community: Right from the start, networking is encouraged by the interactive design of the courses. You will build long-lasting contacts and get support from your peers, even those from different years. The BBE Club is here to foster this spirit and support the students as they settle in at WU and in Vienna. 

• Variety of specializations: After you have learned the fundamentals of the fields of business, economics, and law, the program allows you to choose from a vast array of specializations. Create your own profile by customizing your program to reflect your interests. 

• International Opportunities:  As an English-taught program with a divers student body, the bachelor’s program in Business and Economics is ideally suited for international experiences such as Exchange semester, double degree programs, international Short Programs, Engage.EU Online Exchange Initiative or Erasmus+ internships abroad. 

Selection procedure for the bachelor’s program in Business and Economics

Learn all about the selection procedure for the bachelor’s program (BBE) in Business and Economics for the application period 2026/27. 

This is Business and Economics

Living in Vienna

Vienna is one of the largest university cities in the German-speaking region and one of Europe’s most popular destinations. As one of the world’s most livable cities, it offers a unique combination of urban flair with beautiful natural areas. Find out more.

THE PLUS EXPERIENCE

Studying at WU Vienna means studying at one of the top 1% of business and economics universities worldwide. In addition, you can benefit from excellent job prospects, an award-winning campus, state-of-the-art teaching where theory meets practice, a wide selection of study programs, small cohort sizes, and one of the most livable cities in the world: Vienna.  

At a glance

• Duration: 6 semesters, full time 
• Language: English 
• Credits: 180 ECTS credits 
• Degree: Bachelor of Science (BSc WU) 
• Application period: March 2 until May 19, 2026